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FACULTY/STAFF
At the BGSU Department of Marketing, our faculty sets us apart from the competition by taking a full-time role in the education of their students.
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Gregory
A. Rich, Ph.D. Chair/Associate Professor Office: 223 Business Administration Phone: (419) 372-2041 Email: garich@bgsu.edu Web: www.cba.bgsu.edu/faculty_staff/rich |
Biographical Facts:
Joined
the faculty in 1995
Ph.D., Indiana University (1995)
M.B.A., Indiana University (1991)
B.A., Indiana University (1985)
Teaching Areas:
Sales Management, Business-to-Business Marketing, Principles of Marketing
Research Areas:
Sales Management, Leadership
Selected Publications:
"The Constructs of Sales Coaching: Supervisory Feedback, Role Modeling and Trust," Journal of Personal Selling and Sales Management
"The Sales Manager as a Role Model: Effects on Trust, Job Satisfaction, and Performance of Salespeople," Journal of the Academy of Marketing Science
"On the Interchangeability of Objective and Subjective Measures of Employee Performance: A Meta-Analysis," Personnel Psychology, (co-authored)
"An Empirical Investigation of Components of Industrial Buyer Motivation," Journal of Business-to-Business Marketing, (co-authored)
Professional Affiliations:
American
Marketing Association
Academy of Marketing Science
Institute for the Study of Business Markets