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The Institute for Excellence in Services was established by the College of Business Administration Department of Marketing to provide engagement, learning, and growth opportunities among industry, students, and faculty.
Why is service excellence important?
- Services represent 85% of U.S. employment and 81% of our gross domestic product.
- Services are produced not only by service organizations, but also by manufacturers of goods.
- Over 80% of businesses today are considered service companies, including healthcare, hospitality, financial services, entertainment, tourism, sports, telecommunications, and transportation.
What is the mission of the Institute for Excellence in Services?
Our mission is to advance the common pursuit of service excellence among industry, students, and faculty. This is accomplished through…
Facilitating professional development, creating networking opportunities, providing consulting/research, and increasing access to Bowling Green’s most talented students
Developing service minded individuals, enhancing learning experiences, and facilitating career development
Advancing research, creating opportunities for engagement, and enhancing teaching experiences
For more information, please contact:
George Jenkins
Phone: (419) 372-6942
Email: gjenkins@bgsu.edu
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sample student projects
Service Blueprints
Upcoming Events
Annual Symposium: Thursday, March 20, 2008
B2B & You to Me
A Full Spectrum of Services Marketing Issues
To Register
1. FAX: the completed form registration form to:
419-372-8062
2. Email:
teriep@bgsu.edu
3. Call: 419-372-2041
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